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Construction events offer remarkable venues to meet people who can help to build your construction business. If you’re a little inexperienced when it comes to networking, then not to worry, here’s a guide for you that should provide you with some key tips.
Prepare beforehand. You should be aware of who is attending the event. You should also have a list of who it is that you want to meet and for what purpose.
Networking is about building relationships. The purpose of networking at construction events is to find businesses that you can work with. You need to look for ones that you can help and for ones that can help you.
Pack business casual clothing. You should also be sure to take some comfortable shoes and a bag that can be used to collect business cards and literature.
Create a list of open ended questions to ask. ‘What does your business do’, ‘who are your clients’ and ‘what is your product used for’ should all be on the list. You’ll need to be clear about every business in order to be able to determine how they can potentially help your business.
Create of list of questions to ask to meet your goals. There are certain challenges that every construction business owner has to deal with. Make a note of what you need to solve in your business and then you can use the event to your advantage by finding out how you can solve these issues.
Take business cards and literature wth you. You don’t want to get into a position where you don’t have a single card left to give out, just as you meet thebest contact at the event. If you have any marketing literature about your business, then you should take this with you too.
Step forward and introduce yourself. Give your name, shake hands and then give the people your elevator pitch. Then it’s time to find out what the other person does, what their business does and whether there are any areas where you might be able to help each other.
Networking events. Some construction trade shows have events slotted into the trade show where you will be able to meet others. Sometimes they are known as ‘Opening Reception’, ‘Peer dinner’ or even ‘networking event’. Make the most of these opportunities.
Move on if they’re not a good match. Construction events offer remarkable venues to meet people who can help to build your construction business. If you’re a little inexperienced when it comes to networking, then not to worry, here’s a guide for you that should provide you with some key tips. Don’t waste time continuing to chat to people who are clearly not going to be a good match for your business. You’ll just be wasting your precious time that could be invested in meeting other good business matches and useful contacts.
Post show. Once the show has drawn to a close, then it’s time to evaluate whether you got the best from the show. Did you meet people who will be able to help you grow your business by offering excellent opportunities? If you planned your visit to the show well, then you should have met many of your objectives and goals.
Relationship maintenance. Touch base often, especially with your most valuable contacts.
If you follow these tips, you should find networking at construction events a breeze.
Jenny Greene is a coordinator for a construction expos listing website http://www.constructionshows.com She enjoys advising others how to get the best from attending trade shows.