by Leigh Fortier | Oct 6, 2025 | Guest Columns, Sales & Marketing
In today’s market, where buyers scroll through dozens of listings in seconds, first impressions don’t just matter – they decide outcomes. Buyers aren’t just purchasing square footage; they’re making emotional decisions about where they see themselves living. This is...
by Nina Doiron | Oct 28, 2024 | Advice for Agents, Columnists
Welcome to your regular staging advice column designed exclusively for real estate professionals. Whether you’re grappling with how to enhance the visual appeal of your listings or seeking innovative strategies to captivate your target audience, you’ve come to the...
by Nina Doiron | Oct 8, 2024 | Advice for Agents, Columnists
Welcome to your regular staging advice column designed exclusively for real estate professionals. Whether you’re grappling with how to enhance the visual appeal of your listings or seeking innovative strategies to captivate your target audience, you’ve come to the...
by Nina Doiron | Aug 1, 2024 | Advice for Agents, Columnists
Welcome to Ask A Stager, your regular staging advice column designed exclusively for real estate professionals. Whether you’re grappling with how to enhance the visual appeal of your listings or seeking innovative strategies to captivate your target audience, you’ve...
by Nina Doiron | Apr 20, 2022 | Columnists, Featured
Despite some recent changes in the market, I think we can all agree that we are still in a seller’s market. One of the most frequently asked questions in my Staging To Sell, What Every Agent Should Know class is “When should you stage?” The answer is: In a buyer’s...