One of the best tips for article marketing is this: Write lots! Apart from this, there isn’t much of an art to it. The more you write (as long as you follow the guidelines), typically the bigger your campaign and success becomes. And believe me, the more you write, the easier it gets. Eventually the words will just flow.
First I am going to give you some writing guidelines, then I am going to give you some tips for article marketing to help you write “more”.
What does a good article have?
(1) A target keyword density (2-4%)
(2) 500-700 words
(4) Your website promotion
These are the basic characteristics of a good article. It’s important to make sure your articles terget a specific keyword phrase. An example of a phrase is “how to cure panic attacks”. This phrase would then be in the article name, headline, and distributed throughout the article content at 2-4% keyword density…which should be around 500 words in length.
Next, you want to make your article interesting. A good tip here is to pretend like you are writing to a friend. I get people telling me a story about why they can’t good articles…and in the process of them telling me they can’t write, they actually write an amazing article!
Make your articles presentable! Split the main body of your article up into several short paragraphs. I don’t know about you, but if I see a huge bulky paragraph that takes up a whole page I get instantly put off! So break it up, it will appear less daunting and make for easy reading!
And last but not least, make sure that you have your website within the resource box (EzineArticles.com), or if you are using a directory that allows a url within the main body of the article, put it there. In order to get someone to “click” your link you will want to use a “call to action” link. For example:
Click here to get my secret ______ course for free…
Click here to find out why….
Now for the writing part. You remember what that is right? Yup, WRITE LOTS! If you can write 5 articles per day, 5 days per week, every month you are going to have 100 new articles getting you traffic and sales. This is a huge amount of traffic and after a few months this could easily get you hundreds of clicks per day (yup! chaching!)
What do you write about? If you haven’t found out about Google’s cool free keyword tool already, you need to get on that. This is without a doubt one of the most important tools in an internet marketer’s arsenal. Use it to find low competition, relevant keywords to your niche that are ideally getting 5000 hits a month or less. You don’t want much more than that, otherwise there will be too much competition!
Next, the actual writing part. Each article is composed of a headline, the content, and usually a resource box. The headline should include the exact keyword and something interesting. Questions always work well. “What is the best keyword tool for Internet Marketing?”
Next, the content. You should aim for around 6 paragraphs.
Paragraph 1: Introduction (tell people what you are going to talk about)
Paragraph 2-5: Talk about what you want to talk about
Paragraph 6: Conclusion (tell people what you just talked about)
Next, a resource box. This is where you drop your website link. You should make sure that you use the exact keyword in the link to your website. I’ll say again, the more you write, the easier it gets and the better you become!
So don’t be too picky on each article you write. It’s better to spend 5 hours writing 10 articles that are pretty good than to write 1 article in 10 hours that is superb. The key is volume and with experience writing articles, you become an article writing machine!
Finally, submit your article to one of the top directories. JUST ONE as Google doesn’t like duplicate content and you don’t want your hard work to go down the toilet all because of some automated search engine’s darn rules!
My name is Charles Kind and I practise law in South Africa. I also own a succesful internet business. I really enjoy helping people make money online and I believe ANYONE can do it. You are welcome to read one of my other articles about helping people to make safe money online