Editing is one of the most crucial components of producing a professional video production. The editing process takes the copious amounts of recorded footage and then pares it down into an artfully produced final product. But there is more to it than just that. Some of the editing challenges a videographer will face are selecting which take of a scene to select for the final version, how to transition between scenes, adding a title sequence, and inserting motion graphics.
A professional videographer will be able to produce at a higher quality level than an at home amateur. This is due to the complexity involved in the video process. In the pre production and production phases, there are several stages at which a professional videographer’s experience is not only helpful, but necessary. The video can only benefit from contracting lighting experts or hiring actors, and a Chicago videographer of professional caliber will certainly have contacts in all aspects of the industry including audio, editing, cinematography, make up, and the other behind the camera talent that are necessary for a great production to be produced.
While the pre-production and production areas of videography are accomplished best with a professional, post production and editing might benefit from the professional’s eye the most. With the proliferation of high quality media appearing in contexts from the corporate world to music videos, people’s standards are higher than ever. Videos that in the past would have been perfectly respectable are now becoming laughable rejects relegated to YouTube.
If nowhere else in videography, editing and post production are where the professional truly outshines the amateur. An editor can preemptively help him or herself out by avoiding excess footage that amateur videographers often accrue on their handheld digital camcorders. By avoiding “junk” film, professionals show their expertise while also shortening the editing process to some degree.
Corporate videos can benefit greatly from professional videography services. Whether using videos to train new employees or as promotional tools, a professionally produced video easily outranks the amateur. A Chicago videographer can easily add charts or graphs to a sales presentation, or insert entertaining motion graphics that also educate. A title sequence that has been artfully crafted is instantly impressive.
It is not only the corporate world that benefits from professional videography. A special event easily becomes a cherished video when the editing services a videographer are utilized. Whether you need a corporate video produced or a birthday party or another type of event recorded, a videographer’s editing tastefully preserves memories, just like a professionally photographed family portrait. A professional videographer’s final product will allow you to relive whatever milestone it is that you have recorded. A high quality production will leave a lasting impression on any audience whether it’s for commercial or personal use. Expert editing will take you much closer to becoming a professional Chicago videographer.
Irwin Myers is the president of Video One Productions, a Chicago video production company that has helped businesses and individuals with their multimedia production, editing & duplication needs since 1987. Visit our website at Video One Productions and our blog at Video One Productions Blog