Putting a directory listing can be hugely beneficial for small businesses and definitely will help to improve exposure, publicity, revenue, and for quality businesses, a business directory listing can boost reputation.
Exposure is often an essential aspect for the growth of any business. Online business directories enable small businesses to expand their reach to new clients, having a direct impact on revenue. Some online business directories see traffic from visitors ranging well in the millions each and every month, and have assisted many small businesses to double – even triple their revenue very quickly.
Revenue – Just one listing in a business directory has the potential to be viewed by tens of thousands of potential clients every month. Considering the large numbers of people looking at business listings, small businesses are bound to notice an increase in clients. This naturally has a direct impact on the quantity of revenue a business will earn every month.
Reputation – Directory listings for small businesses assist in their reputation on various levels. First, many business directories necessitate a payment to be paid for each listing, letting consumers understand a business is prepared to invest money to get their name on the market. This not just shows consumers and prospects that a business is serious concerning their work, but in addition is prepared to spend money to convince consumers that they desire their business.
Second, regarding reputation, most business directories permit people to rate and review business they’ve utilized so potential clients can be much better informed about businesses within their area. This can be an excellent thing for quality businesses, since it shows consumers that their business wishes to be reviewed plus they are confident they will receive good feedback. This can be a massive plus for small businesses seeking to build their reputation through satisfied clients. A superb reputation does not only increase clients, but revenue and long term business growth as well.
These are just some of the reasons that all small businesses should be listed in online business directories. There are numerous new directories, known as a neighborhood business directory, that is created entirely around customer reviews. These types of “invite only” directories required all businesses to be invited by a consumer who have used the businesses service. This is not just assisting the small businesses, but has grown to be very helpful to consumers searching for quality in the business they decide to spend their money on.
The author resides in Singapore and works in the newmedia industry. He recommends submitting your website to the Singapore business directory at LiveBusiness – an all new online business directory in Singapore.