In order to get eyeballs on your website, you have to be all about the link placement. There are several strategies you can try to get your website in front of a large array of eyeballs. Some of these strategies are:
Viral linking relies on internet surfers passing your website to other internet users. If it works well your website will be passed around just like a virus, which is where this type of marketing gets its name. Hopefully, your website will not make people sick, but will have information they and their eyeballs find useful or content that they find entertaining. One way to do this is to put useful or entertaining content on your website, or put links on your website that connect to other popular websites.
Directory placements are kind of like the yellow book listings of the internet. Normally you are allowed to post a five to ten word blurb about your website, along with the website address itself. Some directories are even specialized and divided into categories, so that eyeballs that go to that portion of the directory will be looking for the exact content that is on your website.
With article marketing, you can write an informational article about a particular subject and place your website at the end of the article. You can then submit your article to webmasters and other types of internet publishers as free domain articles, and they will post them in various spots on the internet where a large amount of eyeballs can see them.
Also called banner placement, paid links are links that are placed on websites in exchange for payments. Of course, the more popular the website that you place your link on, the more eyeballs will visit your page. The more popular websites come with larger price tags, but you definitely get what you pay for.
Paid searches are one of the best ways to get eyeballs on your website. Paid searches involve paying a search engine company money to get the top placement on a keyword search. The top bidder does not pay the money they bid to the search engine right away though; the advertiser only pays per click. This is a safety guard for the advertiser, since you don’t have to pay unless your website gets clicked on. This way you don’t end up paying for placement that doesn’t get you any exposure.
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