by REM Bot | Oct 6, 2025 | The Leads Are Sh*t, Webinars & Podcasts
The traditional listing presentation is evolving. Sellers today are more informed, more cautious, and more emotionally invested in the process than ever before. Winning their business is no longer about who can talk the fastest or show the flashiest comps. It is about...
by Suze Cumming | Sep 29, 2025 | Advice for Agents, Columnists
Let’s be honest. As an industry, we’re facing a trust crisis. Recent regulatory failures and the lingering damage from class action lawsuits around price fixing have shaken public confidence. But even more damaging is the culture we’ve created...
by Mario Toneguzzi | Sep 4, 2025 | Boards & Associations, Legal Issues, News
The real estate industry in Canada is facing a profound reputational challenge in the wake of two high-profile scandals involving iPro Realty Ltd. in Ontario and Re/Max Real Estate (Central) in Calgary. These incidents have not only shaken consumer confidence but...
by Andrew Fogliato | Jul 15, 2025 | Advice for Agents, News, Sales & Marketing
Ten years ago today, I launched a small marketing agency to help real estate agents get more clients. I didn’t have a master plan. I had just been fired from a job, and bills were due. I was in talks with another company that was more “industry-adjacent” than in the...
by Brandon Reay | Jun 20, 2025 | Boards & Associations, Columnists, Technology
Across Canada, Realtors are held to a higher standard. We are expected to uphold ethics, accuracy, and professionalism. But the platforms we rely on to meet those expectations are designed by organizations that do not bear the consequences of failure. When listings...
